Putting it All Together: Category Planning Simplified
Effective category planning is foundational to strategic procurement, yet many organizations continue to face persistent roadblocks, especially when it comes to complex service categories like contingent labor or construction services.
In this insightful webinar, ProcureAbility partners with Phil Ideson of Art of Procurement to explore what truly drives successful category strategies and how to navigate the nuances of planning for services. Whether you’re a seasoned procurement leader or just beginning to refine your category management approach, this session offers practical tools you can apply immediately.
- What are common obstacles to category planning?
- Elements of a Category Strategy
- 5 Forces for Competitive Analysis
- An example for a Utility Client
You’ll walk away with a deeper understanding of how to unlock value in even the most difficult spend areas, and how to align your category plans with broader business goals.
